Dangote Tops Africa Brand Rankings, Wins Eighth Consecutive Recognition
Dangote Industries Limited has once again been recognised as Africa’s most admired homegrown brand, extending its dominance in the annual Brand Africa rankings for an eighth consecutive year. The recognition was announced during the unveiling of the 2026 Brand Africa 100: Africa’s Best Brands report in Addis Ababa, Ethiopia, following a consumer perception survey conducted across 30 African countries representing over 85 percent of the continent’s population and economic activity. The conglomerate emerged as the leading African brand in aided consumer recall, ahead of several major regional companies. It also ranked among the continent’s top-performing brands in spontaneous recall and retained its position as Africa’s most admired industrial brand. Beyond brand recognition, Dangote was ranked as the leading African company contributing positively to the continent’s development, reflecting its investments in sectors such as cement production, fertiliser, energy, petrochemicals, sugar, packaging and logistics.
The latest rankings also highlighted the continued challenge facing indigenous African brands, which account for only a small share of the continent’s most admired brands compared to competitors from Europe, North America and Asia. Brand Africa Chairman, Thebe Ikalafeng, said supporting African-made products and businesses remains crucial to strengthening the continent’s economic future. The survey further recognised Dangote’s contribution to sustainability and social impact, ranking the company among Africa’s leading brands making positive contributions to society and the environment. In another major recognition, Dangote Industries’ Group Chief Branding and Communications Officer, Anthony Chiejina, was named among Africa’s 100 most influential marketing and communications leaders under the inaugural Africa CMO 100 initiative. The ACMO100 list, developed through a partnership involving Brand Africa and other continental organisations, honours professionals making significant contributions to brand development, corporate reputation and business growth across Africa. Chiejina was one of a select group of Nigerian executives recognised for excellence in strategic communications and brand management. The latest honours add to Dangote Industries’ growing list of achievements. The company was inducted into the Brand Africa Hall of Fame last year for its long-standing presence among the continent’s most admired brands, while its President and Chief Executive Officer, Aliko Dangote, received a Lifetime Achievement Award for his role in advancing industrialisation and economic development across Africa.
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